4 Simple Ways to Achieve Perfect Minimalism in Web Design
One of the most famous designs these days is Minimalism. It can be seen everywhere such as architecture, paintings, digital products, or even lifestyles. Unsurprisingly, Minimalism has entered the digital media world. As a famous design, many websites decide to go with the concept of ‘less is more’
But be careful! Minimalism is tricky. Well-created minimalist designs are impressive and they can create an excellent user experience by improving the aesthetics and usability of websites. Can you imagine what would happen if the minimalism has gone wrong? To avoid any failure, get yourself a professional website design Thailand.
WHAT IS A MINIMALIST DESIGN?
Minimalism can have a variety of meanings and move around in a lot of different contexts. Before finding the answer, let’s talk about the design. Design is not only about visual presentation and aesthetic, but it also involves communication. It is believed that communication is best when it is concise. That’s why minimalism takes away all unnecessary elements in the design and focuses on the key essentials.
Minimalism means having as little as it is required. And yes, minimalism is simple. It is a design in which the simplest and fewest elements are used to create the maximum effect and powerful impact. Even though minimalism is not always simple, it still seeks to remove unnecessary elements.
THE BENEFITS OF MINIMALISM
Why is minimalism so popular in web design? Minimalism prioritizes content. Please remember that content is king, and design should encourage with its content. Minimalist design can bring attention to the content of a website.
Plus, minimalism provides better performance for your websites. With fewer objects on the site, websites with minimalistic designs tend to load faster. Want to know more about benefits? Talk to a web design company for more information!
WHEN MINIMALISM IS A ‘NO’ FOR YOUR WEBSITE?
Minimalism is not suitable for every website. The style can be tricky for some websites with more complexity. Here are the types of websites that should not use minimalism as their styles.
- Too much content — retail websites like eBay or Amazon should not use a minimalist interface for showing their content.
- Too many advertisements — minimalism is precise. Your web design will be ruined by the uncontrollably random ads.
- Children and young adults as target audiences — minimalism becomes a boring design for younger audiences. They would prefer websites with more visual stimulation.
HOW TO ACHIEVE PERFECT MINIMALISM
- USE FLAT DESIGN
Minimalism and flat design match well together. Flat interfaces do not use any of the obvious elements that make UI elements look glossy or three-dimensional such as highlights, shadows, gradients, or other textures. Creating the two-dimensional effect evokes a sense of simplicity to the site.
Flat design is one of the tools used to achieve the perfect minimalistic design. Most of the minimalist sites were flat. But keep this in mind, they are not the same although they are similar. ‘Flat design’ and ‘minimalist design’ are often used interchangeably.
Flat design refers to elements on an interface like textures, icons, or graphics. In contrast, minimalist design applies to the larger part like content, features, and layout strategies.
- USE COLORS AND CONTRAST
Experimenting with colors is another way to achieve perfect minimalism. There is a notion that only monochromatic color palettes create minimalism effect. And that is not true. Color can be used for many purposes — a background texture or an accent — for web design. The selection of color can be a part of creating minimalism in the design. To get the perfect minimalistic website, the color selection should not be limited while it is a must to use a limited number of colors.
HOW TO USE EFFECTIVELY?
- Use colors to convey the right mood — colors convey particular emotions to the audience. Selecting the right color scheme or combinations can convey the intended mood and tone of websites.
- Play with high contrast colors — minimalism often relies on contrast, so high contrast designs definitely put the content in the foreground.
- USE IMAGERY
Minimalism needs imagery! There is a belief that the real minimalist design doesn’t require any imagery. But it is a total false. An image is a form of communication between uploaders and viewers which can perfectly inform and communicate ideas.
The use of imagery will be good for web design only if it is used correctly. Imagery can act as a focal point or it can be used to create a balance on the page. Be careful when you use images. The wrong selection of images can totally ruin your design. Not sure about your selection? Contact a web design company for help.
- USE THE RIGHT LAYOUT STRUCTURE
Minimalism does not always require a simple layout structure. The effectiveness of minimal web design can be destroyed by the wrong selection of web structure. Every element on the web page is crucial. The logo, navigation, and structure have to be well-arranged which fits with the mood and tone of the site.
Well-executed minimal designs are easy to navigate and understand. Adding the right structure, gives websites a natural flow and visual aesthetic.
No wonder the importance of UX design is increasing in the artistic world. Using minimalism in your website design not only enhances the appearance of the site, but also improves the performance as well. But remember, the ‘less is more’ notion is tricky to balance. Hire a web designer so that they can get it right for you.
Yes Web Design Studio is Thailand’s leading web design company that believes in the impact of our work on our client’s success. Yes is an independent playground to showcase our unlimited creativity and imagination. With our passion and client-focus philosophy, Yes has created many outstanding and innovative websites for our clients since the start of our journey. At Yes! we strive to exceed client expectations and confidently lead the trend of web design. Our company receives constant trust in creating exciting projects from our clients across all industries internationally.